Occupant/Interior Vehicle Packaging: Designing for the Customer
I.D. # C0108 Duration 2 Days
One of the most important aspects in the design of the vehicle is in creating an interior compartment that accommodates the needs of the customer base. Occupant and interior packaging involves: determining the necessary amount of vehicle interior space for the customer, arranging interior and structural components in order to enhance the performance of the customer, and increasing overall satisfaction, comfort, accommodation and safety for all occupants. The occupant and interior packaging process relies on the sciences of human factors and ergonomics in order to design for the customer.
Learning Objectives
By participating in this seminar, the attendee will:
  • Develop an awareness of "Designing for the Customer"
  • Gain an understanding of the importance of designing the interior package to fit the needs and requirements of the customer
  • Determine how to identify the target customer
  • Determine how to accommodate the target customer in the vehicle's interior
  • Learn how to utilize human factors/ergonomics principles and techniques in the vehicle design process
  • Recognize the key differences between the current industry paradigm and occupant packaging based on the customer
Who Should Attend
This seminar is designed for individuals at all levels who are involved in the design, development, and evaluation of vehicle interior systems including: interior systems/cockpit module suppliers, design engineers, product engineers and product development teams, human factors/ergonomics specialist, electronics engineers, marketing, and product planners.
Prerequisites
Participants should have an undergraduate degree and some exposure to vehicle interior systems.
Seminar Content
DAY ONE
  • Foundation for Occupant/Interior Vehicle Packaging
    • What is occupant/interior vehicle packaging?
    • Importance of occupant/interior packaging in the vehicle development process
    • Occupant/interior vehicle packaging methodology: "Designing for the Customer"
  • Identify the Target Customer
    • Developing a customer (user) profile
    • Identifying the needs and requirements of the customer
    • Interactive case study
DAY TWO
  • Accommodate the Target Customer in the Interior Compartment
    • What is accommodation?
    • Physical representation of the target customer: Anthropometry and its use in vehicle design
    • "Inside-Out" vs. "Outside-In" design philosophy approach: determining the occupant/interior envelope
    • Design and location of primary controls
    • Design and location of secondary controls
    • Visibility: field of view and controls/displays
  • Emerging Industry Trends and Technology: Impact on Occupant/Interior Packaging
    • Impact of CAD/CAM/CAE virtual prototyping simulation technology on occupant/interior vehicle packaging
    • "X"-by-Wire - mechanical to electrical inputs
    • Impact of telematics
Instructor(s): Deborah D. Thompson
Dr. Thompson has over 25 years of industry, teaching and research experience, both in the product design/development and manufacturing areas. She received her Ph.D. in Industrial and Operations Engineering from the University of Michigan-Ann Arbor, and is a Certified Professional Ergonomist (CPE). Currently, she is the Technology Lead-Human Factors of Advanced Technology & Research (ATR) within the Volvo Group, goup Trucks Technology. She leads the human factors competence in North America, focusing on human systems integration, human machine interface (HMI) design, advanced engineering, and safety systems technologies.

Dr. Thompson joined the Volvo Group in 2011. Prior to joining Volvo, she worked as a project manager in Human Systems Integration (HSI), assigned to Army Programs in the Armament Systems Division of BAE Systems. Her responsibilities included the development and implementation of engineering processes to accomplish human factors/MANPRINT responsibilities directed toward optimizing soldier performance and soldier-machine interactions. She was the president and founder of an engineering consulting and training firm specializing in systems management and technology integration, with clients including Hyundai Motor Company, Dassault Systemes, and Lear Corporation. She also held various positions with Chrysler Corporation, and has held adjunct faculty positions at The University of Michigan, and the College for Creative Studies (Detroit).

Fees: $1225 SAE Members*: $980 - $1103
* The appropriate SAE Member discount will be applied through the Registration process.  Discounts vary according to level of membership: Elite Member 20%; Premium Member 15%; Classic Member 10%
CEU 1.3