Ad Specs
Inches
Decimal
Millimeters
Width (in.)
Depth (in.)
Width
Depth
Width (mm.)
Depth (mm.)
Standard unit sizes
Publication trim size
8 1/8
10 7/8
8.125
10.875
206
276
2-page spread
Trim Size 16 1/4
10 7/8
16.25
10.875
412
276
Bleed Size 16 1/2
11 1/8
16.5
11.125
419
282
Live Area 15 3/4
10 3/8
15.75
10.375
400
264
1/2-page spread (horizontal)
Trim Size 16 1/4
5 3/8
16.25
5.5
413
140
Bleed Size 16 1/2
5 1/2
16.5
5.625
419
140
Live Area 15 3/4
5
15.75
5
400
127
Full page
Trim Size 8 1/8
10 7/8
8.125
10.875
206
276
Bleed Size 8 3/8
11 1/8
8.375
11.125
212
282
Live Area 7 5/8
10 3/8
7.625
10.375
194
264
Fractionals
2/3 page 4 5/8
10
4.625
10
117
254
1/2 page island 4 5/8
7 5/8
4.625
7.625
117
193
1/2 page horizontal 7
4 7/8
7
4.875
177
123
1/2 page vertical 3 3/8
10
3.375
10
85
254
1/3 page vertical 2 1/4
10
2.25
10
57
254
1/3 page square 4 5/8
4 7/8
4.675
4.875
117
123
1/4 page 3 3/8
4 7/8
3.375
4.875
85
123
New Product Technology Ad 3 3/8
2 1/8
3.75
2.125
95
54
1/8 Tech Lit File 3 5/8
2 1/2
3.75
2.5
95
64
Bleeds: Keep live matter 1/4 inch from top, bottom, and both sides of trim edge
Printing: Web Offset, 150 line screen
Process Color ink Rotation: Black, Cyan, Magenta and Yellow
Paper Stock: 40# text gloss coated
Binding: Saddle Stitched
Print Submittal Requirements All display advertisement material...
must be supplied in a digital format
as a press-optimized PDF file
high-resolution [images 300dpi]
CMYK colorspace
with all fonts embedded
and sent via the SAE Digital Ad Central at www.sae.org/digital_ad
Files in any other format will not be accepted.
PDF files created using Adobe Acrobat that are PDF/X-1a compliant
Proof must be submitted A mid-resolution, CMYK TIF file for proofing purposes must accompany all color advertisements and may be emailed to advertising@sae.org . Otherwise, a color proof pulled from your supplied digital file may be supplied. Publisher assumes no liability on color reproduction if color proofs are not furnished with inks specified. For black/white advertisements, please include a black and white laser proof.
Digital Ad Size
Inches
Decimal
Millimeters
Width Depth Width Depth Width Depth
Cover 1-Tower Ad 3
11
3
11
76
280
Full Screen 17
11
17
11
431
280
1/2 Screen Vertical 8-3/8
11
8.375
11
212
280
1/3 Screen Horizontal 9-1/2
4-7/8
9.5
4.875
241
124
1/3 Screen Vertical 4-5/8
10
4.625
10
117
254
1/3 Screen Island 6-1/4
7-5/8
6.25
7.625
159
194
1/4 Screen Horizontal 7
4-7/8
7
4.875
177
124
1/4 Screen Vertical 3-3/8
11
3.375
10
86
254
1/4 Screen Island 4-5/8
7-5/8
4.625
7.625
117
194
1/6 Screen Vertical 3
11
3
11
76
280
1/6 Screen Square 4-5/8
5
4.625
5
117
127
1/8 Screen 3-3/8
4-7/8
3.375
4.875
86
124
1/16 Screen 3-3/8
2-1/2
3.375
2.5
86
64
1/17 Screen 3-3/8
2-1/8
3.375
2.125
86
54
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