This contribution illustrates the important role modern material technology plays in automobile development. Numerous examples chosen from body, suspension, and powertrain components show how low weight technologies, better comfort, and a high level of recyclability can be achieved by advanced material solutions. General trends in material development for automotive applications are pointed out. Examples shown are high strength steels for body-in-white, aluminum for suspension, and modern plastics for engine components. In addition, some ideas are given for potential future material technologies as a key factor in providing ultimate driving performance.