Emerging US Location Based Wireless Services, Infrastructure, Vehicle Connectivity, Vehicle Architecture and Challenges: 2008-21-0007

This paper will focus on emerging US Location Based Wireless in car applications and services. Closing expectations gap between consumer electronics with automotive electronics are increasingly becoming a center of all location based “in car” services. Enabled by the evolving wireless infrastructure, vehicle connectivity is expanding from traditional US Telematics services to “life style and content” driven applications and services. Shifting business models are changing the landscape to satisfy evolving location based content user needs. This paper will touch on US infrastructure challenges and enabling technologies for the ultimate user “in car” experience along with the HMI challenges for location based “content centric infotainment related connectivity & applications”.