1976-02-01

Product Quality: Theory and Practice in Multinational Approach 760399

The control of product quality is now recognized to involve all functions of the manufacturing company, not only that of inspection.
Multinational companies have the problem of establishing a consistent quality assurance system with personnel having widely varying backgrounds and languages. Cultural and economic influences in different countries have produced different responses to the customer's demand for total product quality.
To successfully merge these diverse concepts into a practical corporate system, the multinational company must establish a central policy and program. A critical factor is the acceptance and support of the principles of the system by all levels of management.

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