This paper describes the implementation of CAD into an automotive design activity. The method by which the system was managed is described in detail. The advantages, disadvantages, organizational linkages and management of CAD are discussed and analyzed based on three years of experience. Reduced manpower levels, tight release schedules, budget limitations and other restrictions affected important issues of training, project selection and personnel scheduling. These issues are discussed from a system user standpoint. This paper presents actual results rather than CAD expectations.