That-s A Great Technical Solution! Why Isn't Anyone Using It! (Getting the Organization to Internalize Technological Innovation) 922101
Many creative and brilliant technical experts have developed innovative technologies only to have them misunderstood, under-valued, and under-utilized by their companies. This paper answers the question: How do we effectively transfer and deploy new technologies and technical approaches across a diverse corporation?
A typical scenario finds an R&D team or advanced technology team working on the definition and rollout of new technology or technical strategies. The team has a clear vision of what the corporation needs to do. But how do you get a diverse organization to understand, value, and implement changes to establish practices and activities?
Based on over 25 years of experience in technology deployment and transfer, a Technology Implementation Model has been applied and perfected. The Model has four main elements. Key elements of the approach to be presented include:
Citation: Bond, T. and Sweeney, R., "That-s A Great Technical Solution! Why Isn't Anyone Using It! (Getting the Organization to Internalize Technological Innovation)," SAE Technical Paper 922101, 1992, https://doi.org/10.4271/922101. Download Citation