How to Link Customer, Manufacturer, and Supplier Using “Value” as the Measure and VA/VE as the Method 970769
Bridge the interface barriers between customer & manufacturer and between manufacturer & supplier. Value Analysis/Value Engineering (VA/VE) provides a common measure and a method to tie customer value to product design, manufacturer processes and supplier processes. This approach fine tunes the entire value-adding chain to deliver superior customer value and minimize costs.
This paper shows how to:
Use Customer Value Analysis to develop a value based competitive strategy.
Use VA/VE to align products, services and processes to fulfill that strategy.
Use joint manufacturer & supplier VA/VE to integrate supplier processing with product design and competitive strategy.