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Technical Paper

Evaluation of CarFit® Criteria Compliance and Knowledge of Seat Adjustment

2018-04-03
2018-01-1314
Improper fit in a vehicle will affect a driver’s ability to reach the steering wheel and pedals, view the roadway and instrument gauges, and allow vehicle safety features to protect the driver during a crash. CarFit® is a community outreach program to educate older drivers on proper “fit” within their personal vehicle. A subset of measurements from CarFit® were used to quantify the “fit” of 97 older drivers over 60 and 20 younger drivers, ages 30-39, in their personal vehicles. Binary, logistic regression was used to assess the likelihood of drivers meeting the CarFit® measurement criteria prior to and after CarFit® education. The results showed older drivers were five times more likely than younger drivers to meet the CarFit® criteria for line of sight above the steering wheel, suggesting that younger drivers would also benefit from CarFit® education.
Technical Paper

Conceptual Development and Implementation of a Reconfigurable Interior Concept for an Urban Utility/Activity Vehicle

2016-04-05
2016-01-0321
The Deep Orange framework is an integral part of the graduate automotive engineering education at Clemson University International Center for Automotive Research (CU-ICAR). The initiative was developed to immerse students into the world of an OEM. For the 6th generation of Deep Orange, the goal was to develop an urban utility/activity vehicle for the year 2020. The objective of this paper is to explain the interior concept that offers a flexible interior utility/activity space for Generation Z (Gen Z) users. AutoPacific data were first examined to define personas on the basis of their demographics and psychographics. The resulting market research, benchmarking, and brand essence studies were then converted to consumer needs and wants, to establish technical specifications, which formed the foundation of the Unique Selling Points (USPs) of the concept.
Technical Paper

Conceptualization and Implementation of a Scalable Powertrain, Modular Energy Storage and an Alternative Cooling System on a Student Concept Vehicle

2018-04-03
2018-01-1185
The Deep Orange program immerses automotive engineering students into the world of an OEM as part of their 2-year graduate education. In support of developing the program’s seventh vehicle concept, the students studied the sponsoring brand essence, conducted market research, and made a heuristic assessment of competitor vehicles. The upfront research lead to the definition of target customers and setting vehicle level targets that were broken down into requirements to develop various vehicle sub-systems. The powertrain team was challenged to develop a scalable propulsion concept enabled by a common vehicle architecture that allowed future customers to select (at the point of purchase) among various levels of electrification best suiting their needs and personal desires. Four different configurations were identified and developed: all-electric, two plug-in hybrid electric configurations, and an internal combustion engine only.
Technical Paper

Opportunities and Hindrances to Collaborative Automotive Development

2006-04-03
2006-01-1469
The automotive industry is a global industry in which regulatory, economical, and practical issues act not only as incentives, but as barriers and also drivers to collaboration. This paper specifically deals with regulatory and economical reasons to increase collaboration in vehicle development and manufacturing. It discusses typical socio-cultural and technical differences impacting German / North American business relationships, and shows which activities in the product development process have to be changed or added if a vehicle is to be designed and produced globally. A survey of the capabilities and weaknesses of current collaboration tools supports the material presented. The paper is a summary of a presentation held in May 2005 at BMW Munich by the co-authors.
Journal Article

Automotive Development Processes and Complete Vehicle Integration: An Intensive Course for Automotive Engineering Graduate Students

2009-04-20
2009-01-0361
Clemson University has recently partnered with the State of South Carolina, BMW, Michelin, Timken, and other partner companies to create new MS and PhD programs in Automotive Engineering. These academic programs are housed in a new 90,000 square foot facility located at the newly created Clemson University International Center for Automotive Research (CU-ICAR) in Greenville, SC. This paper describes a unique course, Automotive Development Processes, developed as a part of the Automotive Engineering curriculum by the authors, Dr. Julian Weber, Manager in BMW Electric/Electronics and Driver Environment development in Munich, Germany, and Dr. John Ziegert, a member of the Automotive Engineering Faculty at Clemson University. Due to geographic and time constraints for Dr. Weber, the course is offered as a 2 week intensive course during the university’s Maymester term.
Journal Article

Conceptual Development of a Multi-Material Composite Structure for an Urban Utility/Activity Vehicle

2016-04-05
2016-01-1334
The Deep Orange framework is an integral part of the graduate automotive engineering education at Clemson University International Center for Automotive Research (CU-ICAR). The initiative was developed to immerse students into the world of an OEM. For the 6th generation of Deep Orange, the goal was to develop an urban utility/activity vehicle for the year 2020. The objective of this paper is to describe the development of a multimaterial lightweight Body-in-White (BiW) structure to support an all-electric powertrain combined with an interior package that maximizes volume to enable a variety of interior configurations and activities for Generation Z users. AutoPacific data were first examined to define personas on the basis of their demographics and psychographics.
Technical Paper

Conceptualization and Implementation of a Dual-Purpose Battery Electric Powertrain Concept for an Urban Utility/Activity Vehicle

2016-04-05
2016-01-1182
The Deep Orange framework is an integral part of the graduate automotive engineering education at Clemson University International Center for Automotive Research (CU-ICAR). The initiative was developed to immerse students into the world of an OEM. For the sixth generation of Deep Orange, the goal was to develop an urban utility/activity vehicle for the year 2020. The objective of this paper is to describe the development and implementation of a dual-purpose powertrain system enabling vehicle propulsion as well as stationary activities of the Deep Orange 6 vehicle concept. AutoPacific data were first examined to define personas on the basis of their demographics and psychographics. The resulting market research, benchmarking, and brand essence studies were then converted to consumer needs and wants, to establish vehicle target and subsystem requirement, which formed the foundation of the Unique Selling Points (USPs) of the concept.
Journal Article

Application of a Novel Metal Folding Technology for Automotive BiW Design

2013-04-08
2013-01-0373
The Deep Orange [1] initiative is an integral part of the automotive graduate program at Clemson University International Center for Automotive Research. The initiative was developed to provide the graduate students with hands-on experience of the knowledge attained in the various engineering disciplines and related disciplines (such as marketing and human factors psychology). For the 3rd edition of Deep Orange, the goal was to develop a blank sheet hybrid mainstream sports car concept targeted towards the Generation Y (Gen Y) market segment. The objective of this paper is to explain the unique body-in-white (BiW) concept that offers space for 6-passengers and includes a dual-mode hybrid all-wheel drive powertrain. An additional objective of the project was to develop and showcase a body-in-white concept that will eliminate metal stamping and high capital investments associated with this technology (such as dies and stamping tools).
Journal Article

Conceptualization and Implementation of a 6-Seater Interior Concept for a Hybrid Mainstream Sports Car

2013-04-08
2013-01-0449
The Deep Orange [1] initiative is an integral part of the automotive graduate program at Clemson University International Center for Automotive Research. The initiative was developed to provide the graduate students with hands-on experience of the knowledge attained in the various engineering disciplines and related disciplines (such as marketing and human factors psychology). For the 3rd edition of Deep Orange, the goal was to develop a blank sheet hybrid mainstream sports car concept targeted towards the Generation Y (Gen Y) market segment. The objective of this paper is to explain the unique interior-seating concept that was derived from extensive analyses of the Generation Y market segment based on surveys completed by owners of new cars and light trucks in the United States. The survey data clearly indicated that a significant portion of Gen Y would prefer a vehicle with 5 or more seating positions.
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