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The current trend toward hybrid and electric automotive powertrains increases the complexity of the vehicle development and integration work for the NVH engineers. For example, considering that the combustion noise is reduced or absent, secondary noise sources like drivetrain, auxiliary systems, road and wind noise become of relevance in terms of vehicle noise comfort. This trend combined with the shortening of vehicle development cycle, the increased number of vehicle variants and an increasingly competitive marketing landscape, force engineers to front-load their design choices to the early stages of the development process using advanced engineering analysis tools. In this context, innovative technologies such as Virtual Prototype Assembly (VPA) and NVH simulator provide the right support to the engineer’s needs when developing the vehicles of the future.