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The aerodynamic development of the new Audi Q5 (released in 2017) is described. In the course of the optimization process a number of different tools has been applied depending on the chronological progress in the project. During the early design phase, wind tunnel experiments at 1:4 scale were performed accompanied by transient DES and stationary adjoint simulations. At this stage the model contained a detailed underbody but no detailed engine bay for underhood flow. Later, a full scale Q5 model was built up for the aerodynamic optimization in the 1:1 wind tunnel at Audi AG. The model featured a detailed underbody and engine bay including original parts for radiators, engine, axles and brakes from similar vehicles. Also the 1:1 experiments were accompanied by transient DES and stationary adjoint simulations in order to predict optimization potential and to better understand the governing flow.