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The potential for Augmented Reality (AR) spans many domains. Among other applications, AR can improve the discovery and learning experience for users inspecting a particular item. This paper discusses the use of AR in the automotive context; particularly, on improving the user experience in a dealership show room. Visual augmentation, through a tablet computer or glasses allows users to take part in a self-guided tour in learning about the various features, details, and options associated with a vehicle. The same approach can be applied to other learning scenarios, such as training and maintenance assistance. We evaluated a set of AR Glasses and a general purpose tablet. A table-top showroom was developed demonstrating what the actual user experience would be like for a self-guided dealership tour using natural markers and three-dimensional content spatially registered to physical objects in the user’s field of view.

With the recent advancements in sensing and processing capabilities of consumer mobile devices (e.g., smartphone, tablet, etc.), they are becoming attractive choices for pervasive computing applications. Always-on monitoring of human movement patterns is one of those applications that has gained a lot of importance in the field of mobility and transportation research. Automatic detection of the current transportation mode (e.g., walking, biking, riding a shuttle, etc.) of a consumer using data from their smartphone sensors enables delivering of a number of customized services for multi-modal journey planning. Most accurate models for automatic mode detection are trained with supervised learning algorithms. In order to achieve high accuracy, the training datasets need to be sufficiently large, diverse, and correctly labeled.