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Emerging markets and South America in particular, have quickly become the cornerstone of major automotive companies in recent years. Currently, all major players are located in the region, and this has created an excellent environment for developing market-tailored products. The trend in the design and technology community is one which allows the final customer to improve his own safety and reduce overall power consumption. Throughout the entire automotive industry, the lighting system has always had a very important role to play during its long history. In the past 50 years, vehicular lighting has achieved an important status due to its close relationship by enhancing passenger and vehicle security. In addition, there is still room for improvement in the halogen front lighting system. Particularly, it is of utmost importance to highlight the implementation of NEO (new efficient optics).

The electroluminescence, a process where light is emitted by the recombination of electrically accelerating charges (electrons and holes) on a solid state chip, is the basis of light-emitting-diodes (LEDs) technology. Until the early 90s, LEDs were considered light sources of low efficiency. Nowadays, white high power, high efficiency LED's, based upon fluorophores are extremely promising for both vehicular / automotive and machinery usages. Associate with its high efficient light production, the long life capability of these devices keep improving their performance. In this study, three models of LEDs, from two different manufacturers were used.

The vehicular illumination system has had, in the past decades, huge technological advances such as the use of CAE simulations as a differential in the development of new products. We would like to reinforce the importance of simulations in choosing the material for the headlight inner moldings due to its geometry and proximity to lamps. Also, CAE simulations assist in determining the appropriate beam pattern for the headlamps. It reduces time and costs during the prototype phase. This, among other examples, clearly displays that the constant technological evolution brings forth a serious debate to be had between Vehicle Engineering, Body Engineering and Design Studio in order to best evaluate performance, appearance and cost attributes for any given product.