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Automotive companies are studying to add extra value in their vehicles by enhancing powertrain sound quality. The objective is to create a brand sound that is unique and preferred by their customers since quietness is not always the most desired characteristic, especially for high-performance products. This paper describes the process of developing a brand powertrain sound for a high-performance vehicle using the DFSS methodology. Initially the customer's preferred sound was identified and analyzed. This was achieved by subjective evaluations through voice-of-customer clinics using vehicles of similar specifications. Objective data were acquired during several driving conditions. In order for the design process to be effective, it is very important to understand the relationship between subjective results and physical quantities of sound. Several sound quality metrics were calculated during the data analysis process.

The sound quality and performance of an automotive engine are both significantly influenced by the “air-to-air” system, i.e., the intake system, the exhaust system, and the engine gas dynamics. Only a full systems approach can result in an optimized air-to-air system, which fulfills engine performance requirements, overall sound pressure level targets for airborne vehicle noise, as well as sound quality demands. This paper describes an approach, which considers the intake system, engine, and exhaust system within one CAE model that can be utilized for engine performance calculations as well as acoustic simulations. Examples comparing simulated and measured sound are discussed. Finally, the simulated sound (e.g., at the tailpipe of the exhaust system) is combined with an interior noise simulation technique to evaluate its influence inside the vehicle's interior.

The shifter lever is one of the main customer contact points in the vehicle. Vibration levels at this contact point have an effect on perceived vehicle quality. For this reason, shifter lever vibration and the corresponding transfer paths from the transmission to the shifter lever need to be considered during vehicle development. On a recent program, experimental measurements identified the shifter cable to be a significant transfer path for shifter lever vibration. An integrated Computer Aided Engineering (CAE) and experimental effort was undertaken to model and optimize the shifter lever and cable assembly for reduced vibration. Experimental data was used to better understand the vibration phenomenon, set boundary conditions for the CAE modeling, and for correlation. The CAE model contains the shifter lever assembly and a detailed cable assembly model.

Environmental noises such as wind, road, powertrain, and HVAC noise are important aspects to consider when implementing a hands-free terminal for mobile phone calling from within a car. Traditionally, these environmental noises have been exclusively considered for driver comfort; however, with the introduction of the hands-free terminals (HFT) and increasing consumer demand relative to mobile phone call quality, a broader implication of high background noise levels should be considered. HFT algorithm development and implementation can and does provide a high level of background noise suppression to mitigate these concerns, but this is often done at the expense of computational power and cumulative delay during a phone call. The more advantageous solution would be to address the problem from a source and path perspective with emphasis on reduction of noise in the frequency bands which most influence call quality performance.