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The challenges concerning noise, vibration, and harshness (NVH) performance in the vehicle cabin have been significantly changed by the powertrain shift from a conventional drive unit with an internal-combustion engine (ICE) to electric drive units (eAxles). However, there is few research regarding the impact of electrification on NVH considering the influence of the context such as multi-stimuli and traffic rules during a real-life driving. In this study, the authors conducted test drives using EVs and ICEVs on public roads in Europe and conducted a statistical analysis of the difference in driver impression of NVH performance based on interviews during actual driving. The impression data were categorized into clusters corresponding to related phenomena or features based on driver comments. Furthermore, the vehicles data (vehicle speed, acceleration, GPS information, etc.) were recorded to associate the driver impressions with the vehicle’s conditions when the comments were made.