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General Motors' vehicles are designed with an engine immobilizer theft deterrent system. An engine immobilizer theft deterrent system only allows starting of the vehicle engine after assuring the key is the correct key. The communication link from the vehicle to the key is a critical interface for the starting of the engine. This communication link must be reliable. The vehicle theft deterrent system's ability to communicate between the vehicle and transponder in the key is measured by the coupling factor. There are a number of physical interfaces that affect the coupling factor. The focus of this work is to understand the physics and critical design parameters involved in achieving optimal coupling factor to improve the first time quality in future designs. Achieving this objective will lead to designs robust to variances in material and packaging design and result in less testing. The process used in the past on these systems was the Design-Test-Fix approach.