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This paper presents results of a research project conducted to develop a methodology and to refine the specifications of a small, low mass, low cost vehicle being developed at the University of Michigan-Dearborn. The challenge was to assure that the design would meet the needs and expectations of customers in three different countries, namely, China, India and the United States. U.S, Chinese and Indian students studying on the university campus represented customers from their respective countries for our surveys and provided us with the necessary data on: 1) Importance of various vehicle level attributes to the entry level small car customer, 2) Preferences to various features, and 3) Direction magnitude estimation on parameters to size the vehicle for each of the three markets.

This paper presents a design and development approach for automotive bucket seat frame using a parametric modeling and a finite element analysis methodology. This approach is expected to help build a lightweight seat structure quickly and efficiently. This approach is general, and it can be applied in designing and developing any mechanical structural component. The design process involves, first parametric modeling of the front bucket seat frame using Pro E. This CAD model was then optimized using optimization software called Optistruct, for two cases of load case and boundary condition. The optimized design was then tested for FMVSS seat requirements using LS-DYNA. The dynamic nature of the design approach helps in changing design parameters during different stages of the design process, until the seat structure satisfies the design criteria and the strength requirements. The construction and testing of this design and the design model are still under progress.