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Auto manufacturers have known and surveys confirm that consumers require short payback periods (2-4 years) for investments in fuel economy. Using societal discount rates, engineering-economic generally find substantial potential to increase fuel economy, cost-effectively. This phenomenon, often referred to as the ?energy paradox?, has been observed in nearly all consumers? choices of energy-using durable goods. Loss aversion, perhaps the most well established theory of behavioral economics, provides a compelling explanation. Engineering economic analyses generally overlook the fact that consumers? investments in fuel economy are not sure things but rather risky bets. Future energy prices, real world on-road fuel economy, and many other factors are uncertain. Loss aversion describes a fundamental human tendency to exaggerate the potential for loss relative to gain when faced with a risky bet. It provides a sufficient explanation for consumers?

Understanding in-use fleet operating behavior is of paramount importance when evaluating the potential of advanced/alternative vehicle technologies. Accurately characterizing real world vehicle operation assists in properly allocating advanced technologies, playing a role in determining initial payback period and return on investment. In addition, this information contributes to the design and deployment of future technologies as the result of increased awareness regarding tractive power requirements associated with typical operating behavior. In this presentation, the concept of vehicle duty cycles and their relation to advanced technologies will be presented and explored. Additionally, current research attempts to characterize school bus operation will be examined, and existing computational analysis and evaluation tools associated with these efforts discussed. Presenter Adam Duran, National Renewable Energy Laboratory

This presentation provides a overview of validating Time Triggered Ethernet (TTE) for use as the network to interconnect the avionics for manned Space Vehicle. The next manned Space Vehicle will use Time Triggered-Gigabit Ethernet (TT-GbE) leveraged from commercial development of TTE critical Intellectual Property. There are several validation considerations of either separating TTE segments or adding new TTE segments onto the network caused by the different phases of a manned space vehicle from pre-launch to re-entry. Considerable amount of validation testing has been successfully performed on TT-GbE/TTE. Presenter Victor Revelle, Honeywell International Inc.

This presentation shows the SCADE System product line for systems modeling and generation based on the SysML standard and the Eclipse Papyrus open source technology. SCADE System has been developed in the framework of Listerel, a joint laboratory of Esterel Technologies, provider of the SCADE�, and CEA LIST, project leader of the Eclipse component, Papyrus. From an architecture point of view, the Esterel SCADE tools are built on top of the SCADE platform which includes both SCADE Suite�, a model-based development environment dedicated to critical software, and SCADE System enabling model-based system engineering. SCADE System includes Papyrus, an open source component (under EPL license), integrated in the modeling platform of Eclipse. Using this integrated modeling platform, both system and software teams share the same environment for system development. Furthermore, other model-based tools can be added to the environment, due to the use of Eclipse.

The automotive industry is in a time of great innovation. As a result of policy initiatives, car companies must build and market low or zero emission vehicles (ZEVs) such as plug-in hybrids (the Volt) and battery electric vehicles (the Leaf). Consumer interest in these types of vehicles does not, however, match the necessary sales that automotive OEMs are being held to. I will present consumer data that informs both the OEMs and public policy and demonstrate how the electrification of the fleet is the greatest marketing challenge the world has seen. Presenter Stephen Popiel, Synovate Motoresearch

Toyota is committed to the development of advanced powertrains to help address concerns with future oil supplies, the impacts of increased carbon dioxide emissions, and air pollution. Towards that end Toyota is planning to bring to market in 2012 a plug-in hybrid vehicle, a short range electric vehicle, a long range electric vehicle and in the 2015 timeframe hydrogen powered fuel cell vehicle. This presentation will focus on our electric vehicle plans and the challenges with bringing electric vehicle to the market. From the 2010 Alt Fuels Study, Toyota has identified that two key barriers for EV adoption are the times to charge the vehicle, and electricity cost. The study finds that the current infrastructure could be sufficient for most driving needs but EV drivers will still need to alter their driving habits slightly.

Polypropylene is typically reinforced with commodities that are non renewable and require a great deal of energy to produce. The marketplace needs a reinforcement that can offer beneficial physical properties, such as impact, while being attained from a renewable green source. Compounding flax fiber, which is traditionally an agricultural waste product burned by farmers, with polypropylene yields physical properties similar to traditional glass filled polypropylene. This combination should lead to cost saving opportunities while not sacrificing part performance. Presenter James Preston, Rhetech Inc.

Today CFD is an important tool for engineers in the automotive industry who model and simulate fluid flow. For the complex field of Underhood Thermal Management, CFD has become a very important tool to engineer the cooling airflow process in the engine bay of vehicles. Presenter Peter Gullberg, Chalmers University of Technology

JLR is on track to develop stop-start, parallel hybrid and plug-in parallel hybrid vehicles in the next few years. Plug-in hybridization is arguably the most suitable technology for large, premium luxury vehicles for the foreseeable future. Range_e is a UK based demonstrator for a plug-in hybrid system and has brought into sharp focus the attribute issues and wider challenges that need to be taken into consideration when moving towards production. Presenter Paul Bostock, Jaguar Land Rover

Honda's technology applied to CR-Z HEV propulsion system. Presenter Takeo Nishibori, Honda R&D Co., Ltd.

Virtual testing is a method that simulates lab testing using multi-body dynamic analysis software. The main advantages of this approach include that the design can be evaluated before a prototype is available and virtual testing results can be easily validated by subsequent physical testing. The disadvantage is that accurate specimen models are sometimes hard to obtain since nonlinear components such as tires, bushings, dampers, and engine mounts are hard to model. Therefore, virtual testing accuracy varies significantly. The typical virtual rigs include tire and spindle coupled test rigs for full vehicle tests and multi axis shaker tables for component tests. Hybrid simulation combines physical and virtual components, inputs and constraints to create a composite simulation system. Hybrid simulation enables the hard to model components to be tested in the lab.

The energy crisis and rising gas price in the 2000s led to a growing popularity of hybrid vehicles. Hyundai-Kia Motors has been challenging to develop the new efficient eco-technology since introducing the mild type compact hybrid electric vehicle for domestic fleet in 2004 to meet the needs of the increasing automotive-related environmental issues. Now Hyundai has recently debuted a full HEV for global market, Sonata Hybrid. This system is cost effective solution and developed with the main purpose of improving fuel consumption and providing fun to drive. Presenter Seok Joon Kim, Hyundai Motor Company

The U.S. Environmental Protection Agency (EPA) contracted with FEV, Inc. to estimate the per-vehicle cost of employing selected advanced efficiency-improving technologies in light-duty motor vehicles. The development of transparent, reliable cost analyses that are accessible to all interested stakeholders has played a crucial role in establishing feasible and cost effective standards to improve fuel economy and reduce greenhouse gas (GHG) emissions. The FEV team, together with engineering staff from EPA's National Vehicle and Fuel Emissions Laboratory, and FEV's subcontractor, Munro & Associates, developed a robust costing methodology based on tearing down, to the piece part level, relevant systems, sub-systems, and assemblies from vehicles ?with and without? the technologies being evaluated.

With the increased usage of Carbon Fiber Reinforced Plastics (CFRP) in the aircraft industry, there has been increased pressure to improve cutting tool life. Tungsten carbide tools were the first to be applied to CFRP materials. Poly Crystalline Diamond (PCD) tools also became an acceptable material to be used as a cutting tool material. In recent years, Chemical Vapor Deposition (CVD) diamond tools have become more popular as a cutting tool material for CFRP. This study compares these possible cutting tool materials in the drilling of CFRP. Wear is measured as well as hole quality. Life is determined by common industry standards with regard to fiber break out in a common CFRP material. An economic analysis is conducted in order to determine cost per hole. Presenter Christophe Petit

“Spotlight on Design” features video interviews and case study segments, focusing on the latest technology breakthroughs. Viewers are virtually taken to labs and research centers to learn how design engineers are enhancing product performance/reliability, reducing cost, improving quality, safety or environmental impact, and achieving regulatory compliance. In the episode “Diagnostics and Prognostics: Proactive Maintenance and Failure Prevention” (21:04), Delphi engineers explain how they leverage the growing number of sensors and computing power in vehicles to diagnose and proactively solve emerging mechanical or electronic problems, before a breakdown occurs. This video also looks at the next generation of automotive telematics, with HEM Data demonstrating how in-vehicle data acquisition is used to monitor the inner workings of vehicles.

“Spotlight on Design: Insight” features an in-depth look at the latest technology breakthroughs impacting mobility. Viewers are virtually taken to labs and research centers to learn how design engineers are enhancing product performance/reliability, reducing cost, improving quality, safety or environmental impact, and achieving regulatory compliance. Extreme environment sensors require extreme environment cables that can reliably perform in temperatures up to 2300° F, withstand intense vibration, and have extraordinary strength. In the episode “Sensors: Noise Avoidance and Cable Manufacturing” (8:53), an engineer at Meggitt Sensing Systems demonstrates the intricate process of developing cable for sensors used in these situations.

“Spotlight on Design: Insight” features an in-depth look at the latest technology breakthroughs impacting mobility. Viewers are virtually taken to labs and research centers to learn how design engineers are enhancing product performance/reliability, reducing cost, improving quality, safety or environmental impact, and achieving regulatory compliance. The quality of fluids used in aviation, such as oil or fuel, is an extremely important safety issue. One way to reliably monitor fluids is through the use of special measurement sensors. In the episode “Fluid Measurements and Avionics” (9:13), an engineer at Meggitt demonstrates the capabilities of time-domain reflectometry sensors, explaining how they are assembled and used. The business case for monitoring oil and fuel degradation, and how to proactively take advantage of preventative maintenance is also explained.

“Spotlight on Design: Insight” features an in-depth look at the latest technology breakthroughs impacting mobility. Viewers are virtually taken to labs and research centers to learn how design engineers are enhancing product performance/reliability, reducing cost, improving quality, safety or environmental impact, and achieving regulatory compliance. When automotive and aerospace manufacturers look for a material with superior lightweight and strength characteristics, they often look no further than composite materials. In the episode “Composite Materials: New Trends in Automotive Design” (10:20), an engineer from Molded Fiber Glass Research Company demonstrates how they develop and test the properties of composite materials, and an engineer at MirTEQ Incorporated discusses designing molds for an aftermarket composite part.

Plug-in Hybrid Electric Vehicles (PHEVs) are entering the market and bring with them new OBD issues. A key one is how to measure in-use monitor performance ratio and where to set a standard for this, as PHEVs will have varying amounts of engine-on operation depending on customer plug-in and driving behavior. Toyota�s Prius PHEV system is described and customer use data from a US demonstration fleet is examined. Some prior denominator proposals by Toyota and CARB are explained, as background for the current CARB/industry agreement for denominator and ratio. Presenter Morton M. Smith, Toyota

Use of airborne high resolution digital sensor imagery is ever increasing. Color HDTV, infrared cameras and radar are examples of such sensors. And they are becoming increasingly used for mission purposes by the military, police, customs and coast guard onboard helicopters and fixed wing aircraft. These users have requirements for onboard presentation, analysis and storage. Use of weather radars and other similar types of sensors are flight oriented applications in major types of aircraft. Another application is the integration of cockpit and cabin surveillance systems onboard commercial airlines. Cabin surveillance systems, growing from cockpit door cameras to complete cabin surveillance, will use several cameras. The purpose is to acquire and store imagery from un-normal events including unruly passengers and eventual terrorists. The primary intentions are security awareness in the cockpit as well as collecting evidence for a potential prosecution.